Granny’s Finest is a socially conscious fashion label based in Amsterdam that emphasizes sustainable and ethical practices. The brand specializes in handcrafted accessories like scarves, mittens, and hats, all made from natural, recycled, and certified materials. By involving elderly craftspeople in the production process, Granny’s Finest not only delivers high-quality, eco-friendly products but also fosters social cohesion and helps maintain traditional craftsmanship.